Recent economic and financial volatility have challenged finance organizations to provide businesses with more and better services while at budgeted price. In such circumstances, expert advice from an experienced finance consulting firm can be of great value to these firms.Sidhpur-based Soni Financial Services(SFS)provides individuals & corporates with a range of end-to-end financial consulting services with respect to home, vehicle and bank loan (mortgage, business, machinery and factory loan, loan on agriculture land, project and subsidies project) and has assisted several corporates in overcoming their financial hurdles and improve their competitive position. “Our main objective is to educate the clients and make them self-sufficient & confident to take their own decision about negotiating their financial vision,” avers Hasumati P. Soni, Proprietor, Soni Financial Services.

At the same time, SFS clients attain numerous financial planning benefits in Indian income tax, Insurance(life & general and group health & term),equity shares(long & short terms),mutual fund, real estate and retirement planning and

consulting in international & trust funding, green house, cold storage, industrial, and ripening projects. Despite of all these amenities, the firm prepares project reports, appraisal for banks and applications for government subsidies, and applies for project loan on behalf of customers in various nationalized & private banks and NBFC companies. But before applying for any loans in these banks, SFS thoroughly takes the overview of the client'srequirement and based on the insights, decides the amount, bank and entire procedure.Infact, the venture acts as a link between the investor and the borrower.

Financial services vary with the changing requirements of the customers and SFS’ dynamic solutions are tailor made to suit the exact financial requirements of each customer

Benefiting Clients
Financial services vary with the changing requirements of the customers and SFS’ dynamic solutions are tailor made to suit the exact financial requirements of each customer. Its service-based model(assess & plan, design and build) has not only allowed the company to augment level & delivery of finance services, decrease operating costs and increase competitiveness of clients, but has also saved millions of dollars and addressed client's future growth by establishing a stronger control over financial strategy. Besides facilitating

clients with personalized financial advice,SFS assists them with capital restructuring,and helps them to visualize the market expectation, and according performs changes in managing structure and style.“We discuss your financial problems, evaluate and solve them in the shortest possible time,” asserts Hasumati.

Innovations
To make customers'life more easier and highly focused on work, SFS keeps innovating new & specific techniques for identifying,reducing and managing operational, credit, market, investment, liquidity and model risk. Recently, the company has developed an app enabling clients across India to get entire services delivered to them in just a few clicks. “They just need to download our apps, click on their required services and within a week, we offer them our services,” adds Hasumati.

This customer-centric firm allocates dedicated resources in each department and entails policies & procedures for proper co-ordination among different functional areas of business. Its team of experienced and vibrant professionals aids clients in making sound financial decisions that are in harmony with their goals, values and dreams in the simplest way. Aiming to develop concrete objectives (to built company goals and direction),boost its existing services (to analyze client’s strengths, weaknesses, opportunities and threats) and craft more benefits for the consumers, SFS envisions to expand its wings across various Indian cities.