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Agarwal Estates: Aiming to Build Transparency & Trust in Real Estate Industry

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Manoj Agarwal,Managing Director

Manoj Agarwal

Managing Director

The Indian real estate sector has witnessed a phenomenal growth in the past decade due to high demand for office space, urban & semi-urban accommodations and increasing income levels. While real estate consultancies kept earning high profits, consumers were dismayed with doubt and confusion with the cost, documentation and legal formalities involved in transactions. Moreover customers are unaware of what a transparent agreement should contain and how to safeguard their interests as buyers.

In a pursuit to simplify these processes and bring transparency & clarity for buyers, Manoj Agarwal (Managing Director), who has two decades of work experience in top-notch MNCs and armed with best-of-class certifications (PMP & ITIL), ventured Agarwal Estates in 2013, where values prevail over fiscal imperatives. For instance, vis-à-vis other real estate companies who attempt to sell all the 60,000 properties that become available annually in Bangalore, Agarwal Estates applies due diligence to handpick a few genuine projects and markets them. This quality consciousness, transparency, world class processes and customer awareness programs have bestowed the company with unprecedented 5-star reviews in portals like Facebook and LinkedIn, and got it rated among the 10 Most Valuable Real Estate Solutions Providers.

End-to-End and Transparent Solutions

This one-stop real estate service provider has expertise in varied aspects such as real estate investment, buying, selling & renting, property & tenant management, home loans, home décor & interiors
and legal consulting. In addition, it offers allied services such as property tax, electric meter transfer, painting, carpentry and many more. “We are dedicatedly working to bring transparency, trust, clarity and world class processes in the real estate market through our services,” says Manoj. Considering Manoj’s extensive IT experience, the company provides high-quality services in an organized manner by using unique processes and methodologies.

Agarwal Estates enlightens customers with documents and various facts & concepts based on data related to home loans, home décor & interiors and legal verifications


When it comes to buying a property, customer’s generally have many questions going through their mind. Whether to buy a plot or flat; in pre-launch stage or ready-to-move in; and when, where and why to invest in a property? To overcome this roadblock, Agarwal Estates run customer empowerment and awareness program (KEY - Knowledge Empowers You). We present the customer with valid facts and numerical figures to help them make informed decisions. This in turn helps the company to build good buyer-seller relationships. Unlike other real estate consultants, Agarwal Estates enlightens customers with documents and various facts & concepts based on data related to home loans, home décor & interiors and legal verifications, thanks to its in-house legal team consisting of high court lawyers & part-time Supreme Court lawyers.

There are several parameters (incomplete paperwork or mismatch of expected & applied profile) on which banks and other lending organizations evaluate an applicant before issuing a home loan. Agarwal Estate’s tie-ups with SBI, Axis, Citi and HDFC banks, eliminate most of the hassles and facilitate clients to obtain home loan with flexible deadlines, not to mention faster &
smoother transactions. Having thoroughly studied various banks, the company designed a document consisting of legal steps, pros & cons, terms & conditions and hidden expenses related to the loan process of these banks and rates of these banks to provide complete information to its customers. “We have helped customers save time and trips to government offices through our extensive experience in process implementation, service delivery and standard methodologies; our endeavour is to partner with our customers and demystify the aspects of property transactions,” claims Manoj.

Agarwal Estates applies the benchmarks of IT recruitment in choosing its team. The core team comprises of skilled and experienced employees, who are extremely honest and take ownership of their projects. This further delights customers since they receive responses quickly. The company is in the process of developing a CRM tool and mobile application, and plans to extend its marketing initiatives to attract more customers.

Endeavouring to ‘Redefine Trust’ in the real estate services industry, Agarwal Estates started out well and has been growing two-fold annually since inception. Though demonetization has impacted its growth, it anticipates a 30-40 percent growth rate for the next year. Its innovative and client-centric strategy of ‘All We Need is Your Autograph’ has brought plentiful clients through word of mouth and zero marketing. Targeting to achieve even more growth in the coming years, Agarwal Estates is geared up to launch a marketing initiative.
Key Management:

Manoj Agarwal, Managing Director

An NRI and IT executive turned entrepreneur; Manoj Agarwal has extensive global experience in implementing processes, service delivery and standardization of methodologies. He has 20 years of IT and business experience in leadership roles with reputed companies in India &U.S.

Clients: numerous companies and individuals in the IT and medical areas